Job Description:

The Customer Insights Analyst is responsible for understanding and advancing the company's knowledge of customer behavior in order to develop strategies and recommendations to target specific customer segments as well as enhancing customer experience. #

As Customer Insight Analyst you will become an expert on the “Voice of the Consumer” by developing and disseminating customer insights and analyses.

This role will work collaboratively with the other marketing groups, finance,
CRM etc.

Major Responsibilities:

• Analysis of customer data to answer business questions and produce data-driven stories that reveal key insights into consumer behavior.

• The creation of customer profiles, segmentation, and trending analyses, LTV modeling and response analysis.

• Provide stakeholders with accurate customer insights and dashboards that enhance and guide effective decision making.

• Working collaboratively across departments to understand company goals and develops customer acquisition and customer retention programs

• Develops international reports and tools; supports global CRM practices and trainings.

• Works closely with the IT team and outside technology companies to enhance CRM database and troubleshoot problems; supports new technological integrations.

Job Requirements:

• Bachelor's degree in Statistics, Analytics, Economics, Data Science or comparable. Master's degree a plus.

• 2-4 years analytic experience; experience with predictive modelling for CRM applications desired.

• Proficiency with statistical software required – R

• Advanced proficiency in Microsoft Word, Excel, PowerPoint.

Think you have what it takes? APPLY NOW

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